Hi, I’m Louise Fowen – a copywriter for coaches
I’m guessing you’re here because you’re a coach with a passion for helping people transform their lives and businesses… but you’re struggling to get your message across.
You need someone who knows how to talk in your ideal client’s language. Someone who can create content that resonates with potential clients. Gets them excited about what you can do for them. And, most importantly, compels them to act.
That’s where I can help.
As a person who struggled in the early days of building a business, plagued by imposter syndrome and procrastination, I know how impactful coaching is. You guys literally change peoples lives!
And, while I don’t have the skills or know-how to help those people myself, I do have the skills to help you connect with them.
So, by writing content that helps you reach more of your ideal clients, I help you increase your sales, and I play a part in helping your clients too. It’s the ripple effect!
I’m on a mission to help coaches like you, connect with your dream clients and get them saying YES to your services
So, what makes me qualified to call myself a copywriter?
I worked in marketing and internal communications for around 18 years at B&Q before becoming a full-time copywriter in 2018.
Over that period I wrote all sorts of comms… from brochures, how-to leaflets and radio adverts for customers to instruction packs, pocket guides and newsletters for colleagues.
Since leaving, I haven’t stopped learning and polishing my skills.
I guess you might want to know a bit more about me!
I hated coffee until I was in my 30s. But now I love it! Well, to be more specific, I LOVE lattes. Yum! They’re like a little warm hug in a mug. Costa’s my favourite, but I usually just make them at home.
My coworkers are my cats! Maisie and Polly. They’re very disruptive workers and somedays don’t leave me alone. So, when you get on a Zoom call with me you might get a cats bum in your face (sorry about that!).
I work from home in Southampton (UK) in my cosy little office. You’ll usually find me in my PJ bottoms because elasticated waists are sooo comfy. (I blame the lattes).
My guilty pleasure is Haagen-Dazs strawberry cheesecake ice cream. Have you tried it? It’s delicious. I often scoff a whole tub in one sitting. Naughty, but nice!