Website copywriting for service-based business owners
Get a shiny new website or spruce up your current one
Having a professional website for your business is a must. It’s the first place potential clients will go to find out about your services. So what you say and how you say it is crucial.
Paying out for services can be a huge investment for your ideal clients. If they’re going to spend their hard-earned cash with you, they need to know, like and trust you.
And if you don’t have a website, or worse, you have a website that’s badly written, they’ll go elsewhere instead.
I can help.
Introducing my website copywriting service.
Work with me and get a website that…
Promotes your services in a clear and simple way.
Emphasises your unique selling points.
Engages and inspires your ideal clients.
Is SEO optimised so people can find you in Google.
Encourages your visitors to take action.
Shows your personality so you attract the right people.
Get more leads. Make more money!
How it works
Head on down the page and take a look at my packages.
Book a free, no-obligation consultation call or get in touch through my contact page.
I’ll send you a proposal to outline the scope of work and your investment.
If you’d like to go ahead I’ll send you an invoice for a 50% deposit, a briefing questionnaire and briefing call booking link.
We’ll get on a Zoom call for around an hour so I can find out everything I need to know about your business and your goals.
You can relax while I write the first draft. I’ll send it to you for feedback and you’ll get 2 rounds of amends so we can get it just right.
Louise’s has just completed my new web copy for me and I absolutely love it! She gave me exactly what I had asked for and I couldn’t be happier with it!
She also gave me some really useful suggestions that made the copy flow really well.
The whole process ran very smoothly and Louise is very thorough with gathering the correct information.
I’d struggled with time for writing the content myself and I’m so pleased I asked Louise to do it for me. I’d probably still be trying to perfect the first page!
An absolute Gem and I can’t recommend her highly enough!
Website content packages and prices
3 website pages
Plus a FREE contact page- 3 website pages (up to 500 words per page)
- FREE contact page
- SEO optimised for Google search
- Title tag and meta description for every page (the text shown in Google search results)
- 2 rounds of revisions
4 website pages
Plus a FREE contact page- 4 website pages (up to 500 words per page)
- FREE contact page
- SEO optimised for Google search
- Title tag and meta description for every page (the text shown in Google search results)
- 2 rounds of revisions
5 website pages
Plus a FREE contact page- 5 website pages (up to 500 words per page)
- FREE contact page
- SEO optimised for Google search
- Title tag and meta description for every page (the text shown in Google search results)
- 2 rounds of revisions
Need a different number of pages for your website? Contact me for a price.
Supercharge your website content with these optional extras
Voice of the customer research
If you want to resonate with your dream clients (and trust me – you do!) your website must use the language they use to talk about their problems and the outcomes they’re looking for.
My standard website packages include review mining – pulling out keywords and phrases from your testimonials and the reviews of other businesses who offer similar services.
But I can go deeper…
Voice of the customer research lets me ask YOUR clients specific questions. So you’re guaranteed to get the right words from people who have used your services.
There are two ways I can do this:
Option 1: Voice of the customer survey – £90
– An online survey using Typeform
– Up to 10 questions asked
– Send to 10 past or present clients
– Results reviewed and relevant info pulled out to use on your website
Option 2: Voice of the customer interviews – £225
– Live interviews via Zoom
– 30-minute interviews
– Up to 5 past or present clients
– Results reviewed and relevant info pulled out to use on your website
For both options, I’ll also share the results with you in an easy to read format. It’s a brilliant resource you can use in your business to get deeper insights into your clients.
On site content check
The words used on your website are pretty damn crucial for landing clients. But even excellent words won’t get you leads if they’re presented badly. And that’s because no one will bother reading them!
So, it really breaks my heart when I see good words wasted by poor design. And that’s what this service aims to fix.
When I hand over your website content it’s in a Word document, ready to be copied across to your site. You might be doing it yourself, or have a website designer doing the work for you. Either way, it’s easy for little errors to creep in such as:
– Missing line breaks
– Headings that don’t stand out
– Squished text
– Missing or broken links
– Sections missing
– Sections duplicated
– Words that don’t fit your design
Once your new website content has been loaded into your site, I’ll check through it and feedback any errors and recommendations.
Prices
3-page website – £100
4-page website – £125
5-page website – £150
Let's start a conversation
Have you got questions or would you like to find out more about how I can help you?
Email me at louise@louisefowencopywriter.com or use the form on the contact page to get in touch.
If you’d prefer to chat, use the button below to book a free, no-obligation 20-minute call.